Founders who 'fake it until they make it' are merely creating an illusion of progress, which undermines their startup's vision, morals, and learning opportunities from customers, team, and self.
Actionable insights and practical examples to emphasize the increasing importance of creating value-driven, customer-centric innovation and not just traditional R&D
Every December, founders rush to plan the “strategy” for the new year.
But strategy means nothing if the mindset behind it is unclear.
Because no matter what your pitch deck says…
No matter what milestones you plan…
Your startup can only grow at the speed of your mindset.
So before you talk about customers, revenue, or growth, have a different conversation — an internal one — about you.
At the end of every year, I sit down, collect my notes and experiences with the Egyptian startup ecosystem, and try to get a sense of where we are, collectively. Since 2017, I’ve documented challenges and suggested practical solutions. But this year feels different. I’ve been reluctant to write this year’s notes, not because there’s nothing to say, but because what I have to say is difficult to admit.
